London-based consumer tech brand Nothing has set the stage for its first-ever Limited Drops, marking the debut of its much-anticipated Apparel collection. The initial release includes two exclusive pieces, which enthusiasts can acquire starting at 04:30 P.M. IST on Thursday, December 7th, via the official website, nothing.tech, and at the Nothing Store Soho in London.

In a nod to the industrial aesthetics of the 1970s IBM factory floor, the spotlight of this limited release falls on the Labcoat, an embodiment of Nothing’s core design principle: transparency. This exclusive garment combines retro inspiration with modern functionality, creating a unique and stylish addition to the apparel landscape.

Key Features of the Labcoat:

  1. Regular Fit and Thigh Length: The Labcoat boasts a regular fit and thigh-length design, providing both comfort and style.
  2. Multiple Pockets with Zip Closures: Offering practicality, the Labcoat features multiple pockets with secure zip closures, ensuring your essentials stay safe and accessible.
  3. Back Bottom Hem Vent for Mobility: Enhancing wearability, a back bottom hem vent is incorporated to provide increased mobility and flexibility.
  4. Right Chest Pocket with Multiple Compartments: The Labcoat doesn’t compromise on storage, featuring a right chest pocket with multiple compartments and a zip closure for added convenience.
  5. Inside Adjustable Waist with Drawstring: Tailoring to individual preferences, the Labcoat includes an inside adjustable waist with a drawstring, allowing wearers to achieve the perfect fit.
  6. Hanger Loop at Back Neck: Conveniently designed, a hanger loop at the back neck ensures easy storage and accessibility.
  7. Eco-Friendly YKK Natulon Zippers: Prioritizing sustainability, the Labcoat is equipped with YKK Natulon zippers made from recycled materials, including PET bottles. The tape yarn is composed of 99% post-consumer recycled material, aligning with global standards for sustainability.
  8. Global Recycled Standard (GRS): The Labcoat proudly adheres to the Global Recycled Standard, a testament to Nothing’s commitment to environmentally responsible practices.
  9. 100% Biodegradable Plant-Based Packaging: Further reinforcing its eco-friendly stance, Nothing’s Labcoat comes packaged in 100% biodegradable plant-based packaging, minimizing environmental impact.

As Nothing introduces its Limited Drops, the Labcoat stands out as a fusion of style, functionality, and environmental consciousness. With a nod to the past and a commitment to a sustainable future, Nothing continues to redefine the boundaries of consumer technology and fashion.

Be ready to secure your piece of this limited edition collection, where transparency meets timeless design.

By Rajeev Rana

Founder and Chief Editor - gogi.in