OnePlus, the global technology brand, continues to make waves in the smartphone industry with the launch of its latest offering, the OnePlus Nord CE4. On the first day of its sale on, the device has already clinched the title of the best-selling smartphone in the INR 20K-25K segment, showcasing the brand’s unwavering popularity and the high anticipation for this new model.

OnePlus Nord CE4: Overview

Launched on 1st April 2024, the OnePlus Nord CE4 is available in two variants – 8GB+128GB and 8GB+256GB, priced at INR 24,999 and INR 26,999 respectively. This new addition to the OnePlus Nord series is designed to offer a premium user experience at an accessible price point, a philosophy that has been a cornerstone of the brand’s strategy.

Record-Breaking Sales on

The OnePlus Nord CE4 has set a new record by becoming the highest-selling smartphone in its price segment on on the first day of its sale. This achievement is a testament to the brand’s strong reputation and the high demand for its products among Indian consumers.

Key Features of OnePlus Nord CE4

The OnePlus Nord CE4 is packed with impressive features that make it a standout device in its category:

  • Octa-core Qualcomm Snapdragon 7 Gen 3 Chipset: Ensures smooth performance and efficient multitasking.
  • 8GB RAM and Storage Options: Provides ample space for apps and media.
  • 5,500mAh Battery with 100W SUPERVOOC Charging: Offers long-lasting battery life and rapid charging.
  • OxygenOS 14: The latest version of the OnePlus operating system, known for its user-friendly interface and customization options.
  • User Satisfaction and CMR Study: A recent CMR study around Smartphone OS User Experience revealed that OnePlus’s OxygenOS leads in user satisfaction, securing the top spot at an impressive 92%.

Advanced Technologies

The OnePlus Nord CE4 introduces several advanced technologies that were previously found only on the OnePlus flagship series:

  • Aqua Touch: Enhances screen sensitivity in wet conditions.
  • ProXDR Technology: Elevates the visual experience by making images pop.
  • RAM-Vita: Ensures a seamless experience when launching and switching between apps.

Design and Color Options

The device boasts a sleek design and is available in two elegant color options: Celadon Marble and Dark Chrome. These options add to the aesthetic appeal of the smartphone, making it a stylish accessory for users.

Availability and Pricing

Customers can purchase the OnePlus Nord CE4 from various channels, including, OnePlus offline stores,, Reliance Digital, Croma, and other offline partner brands. The starting price of INR 24,999 makes it an attractive option for those looking for high-quality features at a reasonable price.

Comparison with Predecessors

The OnePlus Nord CE4 builds on the success of its predecessors by offering enhanced features and improved performance. It reflects the brand’s commitment to innovation and customer satisfaction.

Customer Reception and Reviews

The positive reception of the OnePlus Nord CE4 is evident from its record-breaking sales and glowing reviews from customers. Its combination of advanced features and competitive pricing has made it a popular choice among smartphone enthusiasts.

OnePlus Nord CE4 in the Competitive Landscape

In the competitive smartphone market, the OnePlus Nord CE4 stands out for its value proposition