Samsung just gave Indian homes a reason to rethink what a speaker is supposed to look like. The company has rolled out its Music Studio Series in India, a pair of Wi-Fi speakers built by French designer Erwan Bouroullec that look more like a piece of sculpture than a gadget you hide behind the TV unit. If you have ever wanted a speaker that sounds as good as it looks on a shelf, this launch is worth your attention.

What Is the Samsung Music Studio Series

The Music Studio Series includes two models, the Music Studio 5 (LS50H) and the Music Studio 7 (LS70H). Both share a distinctive dot design inspired by symbols found in music and art, a rounded speaker grille set against a compact body that Samsung says is meant to blend into a room rather than stand out as tech.

Both speakers plug into Samsung’s wider audio ecosystem. They work with Q-Symphony, a feature that syncs the speaker with a compatible Samsung TV so the two work together for wider, more immersive sound instead of the TV and speaker fighting each other for attention. If that term is new to you, think of it as the speaker becoming an extension of your TV’s sound system rather than a separate box altogether.

Music Studio 7: The Flagship for Home Theatre Fans

The Music Studio 7 is the more powerful of the two and is built for people who want a proper home theatre feel without wall-mounted surround speakers. It uses a 3.1.1-channel spatial audio setup, meaning it fires sound from the left, front, right and upward directions to create a 3D effect around the listener.

Samsung has added its Audio Lab Pattern Control Technology here, which is designed to stop the sound from different channels overlapping and turning into a muddy mess. Paired with AI Dynamic Bass Control, which uses software to keep bass deep without distortion, the Music Studio 7 can work as a standalone speaker or be teamed up with other Samsung sound devices and TVs for a bigger setup.

Music Studio 5: Compact, Elegant and Tuned for Everyday Listening

The Music Studio 5 is the smaller, gallery-inspired option built for people who care as much about how a speaker looks in their living room as how it sounds. It uses a woofer and dual tweeters with a built-in waveguide, a design that helps spread sound evenly across a room instead of blasting it in one direction.

It also gets AI Dynamic Bass Control for cleaner low frequencies, along with Wi-Fi casting, streaming service support, voice control and Bluetooth through Samsung’s Seamless Codec for smooth pairing with phones and other devices.

Smart Features and Connected Ecosystem

Both speakers connect to Samsung’s SmartThings app, which lets you control sound settings, group multiple speakers for synchronized playback across rooms, and jump into music streaming apps without switching devices. With Q-Symphony, up to five compatible sound devices can be paired with a single Samsung TV, letting the system automatically distribute audio channels for a fuller home theatre experience.

Samsung Music Studio Series Specifications at a Glance

FeatureMusic Studio 5 (LS50H)Music Studio 7 (LS70H)
Sound ConfigurationWoofer with dual tweeters and waveguide3.1.1-channel spatial audio
Key Audio TechAI Dynamic Bass ControlAudio Lab Pattern Control Technology, AI Dynamic Bass Control
ConnectivityWi-Fi, Bluetooth (Seamless Codec), Voice controlWi-Fi, Bluetooth, Voice control
EcosystemSmartThings app, Q-SymphonySmartThings app, Q-Symphony
DesignCompact, gallery-inspiredLarger, immersive standalone unit
DesignerErwan BouroullecErwan Bouroullec
Starting PriceINR 27,900Price varies by configuration

Price and Availability in India

The Music Studio Series starts at INR 27,900 and is now available through Samsung’s own website, major offline retailers, and leading e-commerce platforms in India.

For anyone who wants to check current pricing and offers online, here are the listings:

Check Music Studio 5 price and availability

View Music Studio 7 listing and offers

Consider the Music Studio Series?

If your priority is a speaker that fits into a well-designed living room without looking like a piece of electronics, the Music Studio 5 makes a strong case at its price point. If you want something closer to a home theatre replacement with wider, more immersive sound, the Music Studio 7 is built for that job. Either way, this launch signals that Samsung wants its speakers to be a design statement first and a gadget second, and for a segment that has mostly been about specs and wattage, that is a fairly refreshing shift.