Yes that’s right Mahendra Singh Dhoni is the new brand ambassador of Lava Mobiles, the company recently announced. Lava will also be investing about ₹2615 crore into India, setting up manufacturing plant for Lava products that will be Made in India.
The company not only unveiled their new brand ambassador but also gave a glimpse of their future plans in India. Lava Mobiles will be setting up manufacturing plants in Noida and gradually investing ₹2615 crore in India.
We will have to wait and see how the Make in India effort will help Lava and the customers in general. And if this initiative will have an impact on the price and more importantly if the after sales will improve.