ASUS has expanded its AI PC lineup in India with the new Vivobook 14 (X1404MA) and Vivobook 15 (X1504MA). Both laptops run on the latest Intel Core 7 Series 3 processor paired with a dedicated NPU rated at up to 17 TOPS, positioning them as everyday computing machines built for students, professionals and hybrid workers who want on-device AI features without paying flagship prices.
The launch extends ASUS’s “Your Vibe, Your Colour” campaign, with both models arriving in three colour options built to match different personalities and use cases.
Price and Availability
The Vivobook 15 (X1504MA) starts at INR 75,990 and is available now. The Vivobook 14 (X1404MA) starts at INR 1,07,990 and goes on sale from July 26.
| Model | Starting Price | Availability | ASUS Easy Pay (No Cost EMI) |
|---|---|---|---|
| Vivobook 15 (X1504MA) | INR 75,990 | ASUS Exclusive Stores, Reliance Digital, Croma, Vijay Sales, ASUS Eshop, Amazon, Flipkart and authorised retail partners | Starting at INR 5,066/month |
| Vivobook 14 (X1404MA) | INR 1,07,990 | ASUS Exclusive Stores, ASUS Eshop and authorised retail partners (from July 26) | Starting at INR 7,199/month |
Buyers can also opt for Low-Cost EMI schemes with repayment tenures up to 24 months, aimed at making the laptops more accessible to students and young professionals.
Buy ASUS Vivobook 15 (X1504MA) on Amazon: Check latest listings and price
Buy ASUS Vivobook 14 (X1404MA) on Amazon: Check latest listings and price
Intel Core Series 3 Processor and 17 TOPS NPU
Both laptops are built around the up to Intel Core 7 350 Processor, backed by a dedicated NPU capable of up to 17 TOPS for on-device AI tasks. ASUS positions this as everyday AI, tuned for virtual meetings, content creation, studying and multitasking rather than heavy creative workloads. The chip balances AI performance against power efficiency to keep the laptop responsive through a full day of use.
Display, Design and Durability
The Vivobook 14 and Vivobook 15 pack a Full HD IPS display with an 84 percent screen-to-body ratio and TÜV Rheinland-certified eye care technology to cut down on eye strain during long sessions. Audio comes from ASUS-tuned SonicMaster speakers.
Build quality follows the US MIL-STD-810H military-grade durability standard, wrapped in a thin-and-light chassis. A 180-degree lay-flat hinge makes the laptops easier to share and collaborate around. Colour options span Terra Cotta, Quiet Blue and Cool Silver.
Privacy and Security Features
Both models include an HD camera with a physical webcam shield for instant privacy when the camera is not in use, plus an integrated fingerprint sensor for password-free sign-ins through Windows Hello.
Software Bundle
ASUS is bundling lifetime access to Microsoft Office Home 2024 (Word, Excel and PowerPoint) with both laptops. Buyers also get 100GB of OneDrive cloud storage valid for one year, useful for students and professionals who need cross-device file access.
Full Specifications
| Component | Details |
|---|---|
| CPU | Up to Intel Core 7 350 Processor |
| NPU | Up to 17 TOPS |
| Colours | Cool Silver, Terra Cotta, Quiet Blue |
| Display | Up to 15.6-inch FHD IPS, 16:9, anti-glare, 250 nits, TÜV Rheinland-certified, 84% screen-to-body ratio (touchscreen optional) |
| OS | Windows 11 Home |
| Graphics | Intel Graphics |
| Memory | Up to 16GB DDR5 |
| Storage | Up to 512GB PCIe 4.0 NVMe M.2 SSD |
| Connectivity | Wi-Fi 6 (dual band) 1×1 + Bluetooth 5.3 |
| Camera | 720p HD camera with privacy shutter |
| I/O Ports | 1x USB 2.0 Type-A, 1x USB 3.2 Gen 1 Type-C, 2x USB 3.2 Gen 1 Type-A, 1x HDMI 1.4, 1x 3.5mm audio jack, 1x DC-in |
| Touchpad | ErgoSense touchpad with fingerprint scanner and smart gesture support |
| Audio | SonicMaster, built-in speakers and array microphone |
| Battery | 42WHrs, 3S1P, 3-cell Li-ion |
| Adapter | 45W AC adapter |
| Weight | 1.4kg (Vivobook 14), 1.7kg (Vivobook 15) |
ASUS Vivobook 14 or Vivobook 15
The Vivobook 15 makes sense right now for anyone who wants an AI-ready everyday laptop under INR 76,000, especially with immediate availability across Amazon, Flipkart and offline retail. The Vivobook 14 targets buyers who prefer a more compact form factor and are fine waiting until July 26, though it commands a notable premium over the 15-inch variant at launch pricing.
For students juggling classes and assignments, the bundled Microsoft Office suite and fingerprint login add practical value beyond the spec sheet. For professionals on video calls through the day, the webcam shield and TÜV-certified display are the features worth paying attention to.